A banking advertisement you won’t see at US airports.

Spotted in Charles de Gaulle Airport, Paris:

For my non-French speaking readers, the caption reads: Pakistan is the world’s second largest textile exporter. We see a world of opportunities. And you?

Needless to say, this advertisement is pretty much unthinkable in a US airport, and that underlines for me the unfortunately black-and-white understanding of Pakistan (Pakistan = scary Muslims) that seems to prevail in the US, stoked – in large part – by a mainstream media that seems determined to cover the country as a conflict zone, solely, rather than as something more nuanced and complex. Of course, parts of Pakistan are conflict zones – but presumably there’s very little overlap between those parts, and the parts that make it a major textile exporter. It’s be nice to see more coverage of the latter, in part as a primer on how to deal with the latter.

Of course, I could be wrong, and this ad is running in English all over US airports. If so, please let me know.

1 comment

  1. Your post reminded me of the time in the 1960’s when I was growing up in Baltimore. There were “race riots” that, when viewed on TV, appeared to show the city engulfed in conflict. It was actually confined to a only few square blocks. In fact, we went about our business pretty much as usual, even going downtown to the movies.

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